Game: Elvenar Fantasy City Builder
Communicate game features with exceptional art work and character animation
Since the Marketing assets differ from the ingame assets in the way that it is not allowed to use too fantastical objects in the assets, we have implemented a more realistic, low fantasy art style. The overall color palette was also more muted and grounded than the colors we see in the game. The assets displayed were highly detailed but clearly structured and readable. The strong focus has been given to the magic creation and character animation. Magic is represented as a nature-immanent power, an element such as fire or water.